Psychologist Matching Flow Design โ€” Valeria Tkacheva, Product Designer. A mobile matching flow that helps people clarify their needs and find a psychologist who fits. +152% confirmed bookings after launch.
Business Challenge: users browsed a directory and judged fit from photos and bios; 56.7% returned to the directory after viewing a therapist profile. 12 participants compared linear and non-linear flows; +1โ€“2 more items selected with the non-linear flow.
Scenario Architecture: 1 Entry point, 2 Questionnaire, 3 Matching, 4 Provider profile, 5 Booking.
Visual Design: a calm, supportive interface โ€” questionnaire, recommended professionals, and matching preferences screens.
Results: +152% confirmed booking events (1,740 โ†’ 4,386). +264% users with a confirmed booking (263 โ†’ 958). Have a similar challenge? Let's talk.
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